Alexandra Maitland Makgill Crichton
Director, Bamboo Mobility Project CIC
PR for travel and culture. Now on our CIC board.
Alexandra founded the PR and marketing agency AM+A in 2010, working with travel, culture and lifestyle brands with an emphasis on sustainability. Before that she worked for VisitBritain and Visit Wales, where she led the Visit Wales team in North America.

On the record.
- 2026Director, Bamboo Mobility Project CIC
- 2014–18Director, Bamboo Bicycle Club Ltd
- 2010Founded AM+A
- 2007–09Director, North America, VisitBritain and Visit Wales
How Alexandra got here.
She was a director of the original Bamboo Bicycle Club company from 2014 to 2018 and joined the board of Bamboo Mobility Project CIC in July 2026.
Meet the team.
- James Marrfounder
- Chris BarrettDirector of Operations & Impact Lead, Bamboo Bicycle Club
- Liam MertensWorkshop Manager, London
- Tim van WoudenbergPartner workshop · Amersfoort, the Netherlands
- Guillaume DenneulinPartner workshop · Toulouse, France
- Vicky Mitchelladviser
Photo: from AM+A.